earthman
Fascinated by rolling objects!
Time Magazine - Time - Jan 27, 1936
Henry Ford offered $20 for each & every jallopy delivered at Dearborn ... Chevrolet is paying a $20 bonus for each jallopy
junked ...
To move one new car the average dealer has to sell two and a half used cars. A used-car buyer generally has an old one to trade in too. By the end of the third transaction in this series the dealer will probably have on his floor what the trade calls a "jallopy"'—anything from plain junk to a museum piece.
Early in Depression when used cars were accumulating rapidly, motormakers made several attempts to retire jallopies from circulation. Henry Ford offered $20 for each & every jallopy delivered at Dearborn. So great was the rush that he had to set up a demolition line functioning in reverse of an assembly line. Before a car was finally dumped into a furnace cupola it was stripped of glass, tires, battery, upholstery, top fabric, copper, brass. Serviceable equipment was sold to Ford employees, the rest used to the last scrap in the meticulous Ford economy. More than 300,000 jallopies were junked before the demolition line finally shut down.
Henry Ford offered $20 for each & every jallopy delivered at Dearborn ... Chevrolet is paying a $20 bonus for each jallopy
junked ...
To move one new car the average dealer has to sell two and a half used cars. A used-car buyer generally has an old one to trade in too. By the end of the third transaction in this series the dealer will probably have on his floor what the trade calls a "jallopy"'—anything from plain junk to a museum piece.
Early in Depression when used cars were accumulating rapidly, motormakers made several attempts to retire jallopies from circulation. Henry Ford offered $20 for each & every jallopy delivered at Dearborn. So great was the rush that he had to set up a demolition line functioning in reverse of an assembly line. Before a car was finally dumped into a furnace cupola it was stripped of glass, tires, battery, upholstery, top fabric, copper, brass. Serviceable equipment was sold to Ford employees, the rest used to the last scrap in the meticulous Ford economy. More than 300,000 jallopies were junked before the demolition line finally shut down.
